Close

Advertising

We know the secrets of successful advertising and are glad to share them with you!

Who does it really affect customer loyalty?

Who does it really affect customer loyalty?Among the experts in loyalty and building relationships with customers prevails a well-established point of view – any loyalty appears only in the interaction of the client and the company. Even the brightest brand and attractive promotional offer are not able to transform ordinary customer loyalty, if they are […]

Read More

If you already promoted, do it original

If you already promoted, do it original! Modern society is so fed up with is that the vast majority of its representatives have developed a natural immunity to the latter. Still, if we really read the information from all billboards, walls subway advertising pages in Newspapers and magazines, sought out the banners on the Internet […]

Read More

Headers mean everything

Headlines decide over David Ogilvy, there was a lot of ideological opponents. Perhaps the following remarks of guru advertising on the headers will cause doubt or even indignation in some people. However, every word is true, confirmed by experience, according to the blog “Secrets of marketing”. Titles read five times as many readers than the […]

Read More

The long road to creativity

The road to creativity with the Internet has recently launched an interesting new project – an international online platform Boot B that allows you to sell and buy services for the creation of a creative in the advertising industry. The aim of the project to a private company Boot is to help gifted people to […]

Read More

Marketing hypnosis has become a powerful weapon

And we are not forced to quack like a duck? Did you know that “Volvo is a car for old men”? This unexpected side of a famous Swedish brand marketers, the company helped open a hypnotist. In conventional focus groups consumers regularly repeated mantra, murdered in their poor heads commercials: “Volvo is safety.” However, it […]

Read More

Good product, bad brand

Good product, bad brand!In previous entries we have already mentioned the blog of Laura rice – one of the most famous world experts in the field of branding – The Origin of Brands Blog. In it, Laura shares her thoughts and discoveries concerning the world’s leading brands, and sometimes quite interesting predictions about the future […]

Read More

Honest real estate agency. Is it possible?

Honest real estate Agency? And this possible this post I want to give you some interesting stories Martin Lindstrom, one of the world’s most respected experts in the field of branding, about a British network, which was engaged in sale of real estate. A few years ago in the sale of houses and apartments, the […]

Read More

Maybe it is time to slow down

Limit the speed! Maybe it’s time to slow down fundamental changes in the business environment, not always acceleration to maximum speed is the best strategy. Seth Godin talks about our willingness to be sensitive to the perception of those radical changes that are still happening almost imperceptibly, but rapidly change the markets in the coming years. […]

Read More

How to properly represent your brand

I want Rozova properly represent your brand in the new, information economy and the continuous growth of the role of social media? Amber Naslund talks about the importance of the format of the story for the development of relations with the client. You make interesting figures to which you refer. Not the name, not the […]

Read More

Sales secrets from magicians

Strategies of revenue entrepreneurs, from focusness may discover a great deal . They only have to realize although he attempts so difficult to check out them the illusionists encompass guy around her hand. Roger Dooley, Vice President, improvement of social networks within the Hobsons, in his website Neuromarketing provides many types of how magicians change […]

Read More