What is the story of Chicken Licken?

What is the story of Chicken Licken?

Chicken Licken is the fable of a little chicken that thinks the world is coming to an end, and runs about warning everyone that the sky is falling on them after a falling acorn from an oak tree hits him on the head. Chicken Licken rushes about, warning other animals that a piece of sky fell and hit him.

Who is Chicken Licken target audience?

Chicken Licken, which serves predominantly the emerging market, and has seen its share of stomach slide in recent years, is understood to be a likely target. The recession means families eat out at expensive restaurants less and a growing number buy fast food to take home as a treat.

Who started Chicken Licken?

George Sombonos
Chicken Licken/Founders
George Sombonos started Chicken Licken restaurants in Johannesburg with one store and four Henny Penny pressure fryers. Thirty years and 250 stores on, Chicken Licken trails only KFC in South Africa and is the number one non-American owned fried chicken QSR in the world.

Which countries have Chicken Licken?

Countries with Chicken Licken restaurants

• Botswana.
• South Africa.
• Zambia.
• Nigeria.

How does the story of Chicken Licken end?

All the birds believe Chicken-licken’s story the moment he tells them the sky is falling down. By the end of the story, there are eight animals that believe the sky is falling down.

How did Chicken Licken start?

1981, Ridgeway, Johannesburg South, South Africa
Chicken Licken/Founded

What is the cost of a KFC franchise in South Africa?

Prospective franchisees need to show that they have the required funds to fund up to 5 or more KFC stores. One store costs in the region of R6 million.

Who is the founder of Mochachos?

Mohamed Mochachos – Co Owner – mochachos | LinkedIn.

How many stores does Chicken Licken have?

2592013
Chicken Licken/Number of locations

Is Chicken Licken a South African franchise?

Franchise Details Chicken Licken is a South African fast-food fried chicken restaurant chain. Chicken Licken was founded in South Africa by George Sombonos, the son of a Greek immigrant restaurant owner.

What is the moral of the story Chicken Little?

“The moral of the traditional Chicken Little story is to have courage, even when it feels like the sky is falling. The decision, as any adult, to learn to read and write is a courageous one.

What is the official slogan of Chicken Licken?

Chicken Licken have sported many advertising commercials throughout the years and have emphasized on main messages such as their official slogan – “Soul Food” selling its food as a remedy of sorts to all kinds of “problems” – getting the “Soul” back in your life: 2004 Chicken Licken Limp afro

Who is the owner of the Chicken Licken business?

The Chicken Licken business is owned by Boregard Poulet, who resembles Colonel Harland Sanders, the owner of Kentucky Fried Chicken.

What is the marketing strategy of Chicken Licken?

Chicken Licken has applied Graeme Newells theory to great success. Their entire “language” or – mantra as well as their positioning strategy is built around a very unique approach. Their marketing campaigns and adverts are extremely clever, and could easily compare to that of a Chuck Lorre production.

Who is the actor in the Chicken Licken commercial?

A subsequent retro style advertising campaign featured Dr CL Phunk, a character played by African-American actor Sydney Hall who dispenses Chicken Licken as a cure-all.